We’re excited to share a behind-the-scenes look at one of our recent projects that embody our commitment to crafting exceptional custom digital experiences, Impact Working. When approached by Impact, who entrusted us with the opportunity to create something special, we were excited and eager to accept the challenge!
Custom competitive advantage
In the fast-paced world of co-working and office space providers, a compelling online presence is essential to position your space higher than competitors and encourage the new era of workers today to pick you over alternatives.
By assigning us the responsibility to design and develop their new website, they benefitted from multiple years of website design experience and expertise that knew how to frame the competitive advantage that sets them apart from other industry players. From the get-go, our team of expert website designers understood exactly how to reflect Impact’s innovative approach and dedication to a sustainable future, and we did just that.
Understanding the vision
Our journey with Impact Working began with a deep dive into their vision, as this is key to allowing our team to craft a bespoke site that will tick each and every box that helps drive your brand towards your KPIs.
As a company committed to providing co-working and office spaces focused on sustainability, they needed a website that would showcase their offerings and communicate their core values.
Bespoke WordPress website design
With their vision in mind, we opted for a Custom WordPress website. WordPress’s flexibility allowed us to create a tailored solution that aligned perfectly with Impact Working’s brand identity and functionality requirements. WordPress provided the canvas we needed to craft a digital masterpiece, from ensuring that the design was serious about encouraging corporate trust to the need for the site to feel refreshing and a narrative of their ‘reimagined office space’ vision.
To portray their vision and message successfully, the website’s design was a critical aspect of this project. WordPress encouraged this throughout the design process, given it gave us the flexibility to design something completely bespoke to Impact. We wanted the website design to be an experience in itself, much like the physical spaces Impact Working offers. Every element was meticulously designed, from the homepage to individual location pages, to ensure a seamless user experience whilst showcasing the multiple benefits of Impact’s concept and locations.
Brand elements at the core
Our meticulous attention to detail makes us the best website design agency in Essex, satisfying multiple clients from start to finish of the design process. Given our brand elements and voice is at the heart of everything we do, we understand the importance of reflecting this in our client’s projects.
With sustainability at the heart of Impact Working’s mission, we ensured their commitment was reflected in every digital aspect of their custom WordPress website. From incorporating eco-friendly content design elements to highlighting their sustainability practices and impact messaging throughout, the website is a testament to their dedication to a greener future and redefining traditional working spaces.
Functionality driving real impact.
No matter how big or small a custom WordPress website we are entrusted to design here at Sprout Media is, we ensure that functionality and navigation are a core concept. To highlight Impact’s determination to succeed in their industry, user-friendly design was a key priority for our expert website designers. We integrated features that made it easy for potential clients to explore Impact Working’s locations, view membership options, and even book their ideal workspace seamlessly. The website’s intuitive navigation ensures visitors find what they need effortlessly and encourages decision-making to create a real impact on the world by shifting their team to Impact Working.
After a highly successful custom WordPress website launch for Impact, we continue to provide ongoing support and maintenance to ensure that Impact Working’s digital presence remains as dynamic and reliable as its physical spaces. This commitment to longevity aligns perfectly with their sustainability goals. It reinforces to our prospective clients how hyperfocused and dedicated we are to pre and post-client care, no matter how big or small the business goal!
If you want to elevate your online presence and drive tangible results, Sprout Media is here to help. Contact us today to embark on your website transformation journey.
